Client:
Dyamone White for Mississippi House of Representatives District 63

Project:
Campaign Art Direction and Graphic Design

Overview:
Dyamone White, a Democratic Party candidate for Mississippi House of Representatives District 63, required comprehensive art direction and graphic design services for her entire campaign. The primary objective was to create a strong visual identity that effectively communicated her platform and resonated with her target audience.

Key Deliverables:
- Develop a cohesive campaign brand identity, including logos, color palettes, typography, and design elements.
- Design promotional materials, such as campaign posters, flyers, and billboards.
- Create engaging social media graphics and templates for consistent messaging across platforms.
- Collaborate with the campaign team to ensure all designs are aligned with Dyamone White’s vision and campaign goals.

Target Audience:
Residents of Mississippi House of Representatives District 63, with a focus on Democratic Party supporters.

Key Messages:
- Dyamone White’s commitment to serving the community and addressing key issues in District 63.
- Her experience as an entrepreneur, financier, and arts lover, demonstrating her ability to bring innovative solutions to the district.
- Encouraging voter turnout and engagement to support Dyamone White’s candidacy.

Success Metrics:
- Increased brand recognition and support for Dyamone White among the target audience.
- A visually appealing and cohesive campaign identity across all materials and platforms.
- Positive engagement and feedback from the community regarding the campaign designs.