My Degan Valentine
Turning Alumni Love Stories into a Digital Engagement Campaign

My Degan Valentine was a social media storytelling campaign created for Talladega College alumni during Valentine’s season. Working alongside my team in the Communications & Marketing Department, I helped concept and creatively direct the campaign while designing assets and developing campaign copy.

The campaign invited alumni couples to share their stories and memories connected to Talladega College, resulting in strong engagement, community participation, and emotionally driven digital storytelling.